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Common Projects is a luxury footwear brand founded by Prathan Poopat and Flavio Girolami in 2004. The brand is based in New York operationally and production takes place in Italy. The name of the brand came from the idea that the pair are always working on "common projects" together. Each design is inspired by classics, such as a running, tennis or basketball shoe. These core designs are complimented by loafers, desert, and Chelsea boots. Their branded signature are the 10 digits on the outside of the shoe. The first 4 indicate the article of the shoe, the next 2 indicate the EU size and the last 4 indicate the model's color. The digits are done in a signature gold foil.